01 What Are Cookies
Cookies are tiny text files stored on your device (computer, tablet, phone) when you visit a website. They help the site remember who you are, what you've clicked, and what you prefer — so it doesn't forget every time you reload a page.
Some cookies are essential for the site to work at all. Others are optional and are only set if you consent to them.
Cookies don't carry viruses or malware. They're passive data files that only the site that set them can read.
02 Types of Cookies We Use
We categorise cookies by their purpose:
CategoryPurposeLifespanEssentialLogin, cart, security, CSRF protectionSession — 30 daysPreferencesLanguage, theme, dealer city, consent flags6 — 12 monthsAnalyticsPage views, bounce rate, user flow (Google Analytics)2 yearsMarketingAd attribution, retargeting pixels, conversion tracking90 days — 1 year
03 First-Party vs Third-Party
First-party cookies are set by csr762.com itself. These include session management, preferences, and our own analytics.
Third-party cookies are set by services we integrate with. For example, Google Analytics, YouTube (embedded videos), Google Maps (dealer locator), and Instagram (social feeds) may set their own cookies governed by their respective policies.
04 Essential Cookies
These are strictly necessary for the site to function. Without them, basic features like booking, signing in, and form submissions would break. They cannot be disabled.
- session_id — keeps you logged in during a session.
- csrf_token — protects form submissions from cross-site attacks.
- cookie_consent — remembers your cookie-preference choice.
- cart_id — tracks items in your pre-booking cart.
05 Analytics Cookies
Analytics cookies help us understand which pages get visited, where visitors come from, how long they stay, and what they click. This data is aggregated — we can't identify any single user from analytics alone.
We currently use Google Analytics 4. These cookies set include:
- _ga — distinguishes unique visitors (2 years).
- _gid — session identifier (24 hours).
- _gat — throttle request rate (1 minute).
You can opt out at any time via the cookie banner or by installing the Google Analytics opt-out browser add-on.
06 Marketing Cookies
If you've opted in, marketing cookies help us show you relevant Svitch ads on other websites (Facebook, Instagram, Google Display Network) and measure campaign effectiveness.
- _fbp — Meta Pixel for ad attribution.
- _gcl_au — Google Ads conversion tracking.
- li_at — LinkedIn Insight Tag.
These cookies are only set after you opt in. You can withdraw consent at any time.
07 How to Manage Cookies
You have full control:
On Our Site
Click "Cookie Preferences" in the footer to review and toggle non-essential cookie categories.
In Your Browser
Most browsers let you block or delete cookies:
Blocking essential cookies may break site features like booking, login, and form submissions. We recommend keeping them enabled.
08 Changes to This Policy
We update this policy whenever we add or remove cookies, or when regulations change. The "Last Updated" date at the top reflects the most recent revision. Please re-read periodically.
09 Contact
Questions about cookies or our tracking practices?
- Email: privacy@svitch.bike
- Phone: +91 63512 72002
- Post: Data Protection Officer, Svitch Motocorp Pvt. Ltd., 201 Silver Square, Gurukul Road, Ahmedabad — 380052, India